Last October we showed you an impressive iWatch concept based on Nike’s Fuel Band device. The mockup was quite impressive as it appears modern and sleek and mirrors a design Apple could produce, but commenters were quick to point out the orientation of the display wasn’t fit for primetime.

UI designer Todd Hamilton picked up on this and decided to iterate on that concept while solving the orientation problem:

The result is quite nice as it maintains the same function as the previous wearable concept while iterating a step further on usability. Check out a video demo below:

[vimeo 84381995 w=704 h=528]

You can read Hamilton’s full blog post here.